Not every startup has a rosy ending… in fact most don’t, as we all know.
In addition, most founders prefer to sweep failures under the rug, unnoticed, and move on to the next thing. There has been, however, a more recent trend with entrepreneurs publicly sharing what went wrong, where and why.
Jeanette Cajide, founder of Blurtt, just posted her own startup’s post-mortem on Tech Crunch.
We wrote about Blurtt back in March of 2012 when Cajide has just re-launched the product with the help of her now employer, Dialexa. It certainly has been a rough journey for Cajide and Blurtt, but hopefully her story can help other entrepreneurs avoid some of the pitfalls she faced.
Startups are never easy. Kudo’s to Jeanette for sharing her story.