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guidelines

Some Guidelines for Your Online Presence

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I get to talk to some really great startups, y’all. We have so many generous, creative and seriously intelligent entrepreneurs in our community, and you work hard. Entrepreneurs also work a lot. And when you’re trying to accomplish everything under the sun, it’s a little hard to focus. Especially when it comes to marketing what you’re actually doing. Here are a few guidelines that I’d like to throw out there, and I look…

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How Can We Help You?

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“How can we help you?” That was the phrase I heard after my experience as an attendee at 1 Million Cups at The Dallas Entrepreneur Center. I thought that it was nice gesture, but in today’s world of back to back meetings and busy schedules, how much help are they willing to provide? Well, I’ve found out first hand the answer to my own question. As a founder of a new startup…

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Why We Need to Stop Using the Term “Disrupt”

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We hear it frequently, we bandy about the term casually, and it’s been used so much more often now that there’s a pretty significant event named after it. “Disrupt.” “Disruptive Innovation.” “Disruptive Tech.” I understand it — there’s a need to shake up the way we’re doing things, and we’re trying to find language that’s powerful enough to articulate that kind of movement. Right? WRONG. This is so, so wrong. Perhaps…

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Let’s Talk About Diversity in Startups

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To the people who read LAUNCH DFW (yeah, you!): Diversity in startups is a topic often whispered about but never really talked about. So I decided it was time to SCREAM about it. We’re starting a new series. On the last Friday of every month two questions will be posted for you to answer. The following month I will address them and pitch two more questions. The goal is to generate…

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Why Game Changers Are So Important

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What is a game changer? I think most people would define a game changer as a disruptive innovation that changes the status quo. Game changers come in many varieties, from the very simple, to the very complex. If executed properly the end result is the same: a bar is raised, and a new standard is established. But why are game changers coveted so much more than just incremental innovation? Because…

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Living in the Mobile Era: 3 Ways to Retain Your Customers as a Startup in 2014

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As of March 2014, smartphone mobile market penetration was sitting at 68.8%, with an astounding 166 million people in the U.S using smartphones with 80% of utilization time being spent on apps. Along with this huge user base of smartphone-ready consumers comes the expectation that companies be mobile-optimized in order to provide a convenient and intuitive experience for a potential customer. So why is mobile optimization important? Businesses today will…

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The ABCs of VCs

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“That which is simple can still be hard.” You should only take other people’s money to maximize opportunity. If taking $1M can get you to $1B market, go get it! But if you are hoping to find $50,000 before you quit your day job, “IDK”. Know the difference between VCs and “Angels” VCs are professional investors with very specific criteria and a fiduciary duty to their limited partners. VC = Institutional…

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New City, Same Community?

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We build a community, a network, and a village voice where we live and work. When you leave that comfort zone, you are automatically forced to find a new triple threat. In the startup world that can entail not just climbing a mountain, but scaling something more like Mt. Everest. Think about it — the 9-5er’s world has a built in posse that they’re socializing with on a daily basis. The…

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The Solution to H1B Shortage and How You Can Help

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Over the last week, we have explained the critical need for H1B visas and the amazing shortage we currently face for skilled workers. We’ve also heard stories about H1B visas and the lives affected by the lottery system. We have identified the problem with numbers and facts. We have put a human face on the problem. Now we must solve the problem. We believe the simplest next step is to encourage the House…

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Pivot from Product to Platform

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From grade school to college to playing professional basketball in Europe*, my coaches always stressed the importance of being on balance and in position to pivot. Those lessons still hold true in my entrepreneurial endeavors. I recently read a Tech Crunch article about the fast growing app Yo. The article discussed the “lack of real value” in just the app, but the potential to transition into a notification platform and…