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Category : Editorial


An Entrepreneur’s Field Guide To Mentors and Advisors

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This morning I had coffee with a young entrepreneur who is building a really cool business here in Dallas. This entrepreneur and I talked about marketshare, technology, growth plans and he really seems to have a solid plan. The startup is a super lean one person show with some outsourcing, it is getting strong traction in a very big space and the potential acquirers are obvious and slow. In general…


Weighing in on the new equity crowdfunding rule

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In Texas, crowdfunding has been taken to a new level. Recently, the Texas State Securities Board passed a ruling to allow any resident, regardless of net worth, to invest up to $5,000 in companies via equity crowdfunding. Before the ruling, only “accredited” investors with high net worth and income levels could buy equity stakes in companies. Now, anyone with Internet access can be a venture capitalist and invest in startup…

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Why Should Startups Care About Multicultural PR and Marketing?

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When I was 6-years-old, I was in an ESL (English as a Second Language) class. My family had moved to Texas from Colombia, South America three years earlier and my English wasn’t par with my peers. My memories from ESL are sparse, but I do remember feeling that the ESL teacher understood me as a person. Thus, ESL was one of my favorite classes and I invested more into it….


What’s Unique about North Texas’ Startup Community

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What’s unique about North Texas’ startup community? Besides our Southern drawl and warm smiles, North Texas offers a bevy of opportunities for startups to succeed. And not abstract opportunities that may lie in a networking happy hour, but real, concrete opportunities found through local government, private/public companies, and collaborative partnerships. These opportunities have garnered us titles such as: #7 in Forbes’ list of Best Place to Launch a Startup in…


What’s Next? Startup Next – that’s what!

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Companies all over the world are formed every day. From that fleeting moment of the idea, through the culmination of toil to bring it to life, entrepreneurs are often on a path with no edge, no direction and no sense of progress. Startup Weekends were developed over seven years ago in Boulder with the intent to teach people how to start a company from scratch, leveraging disparate groups with diverse…


Why Startups are Responsible for DFW

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Recently Sam Altman posted a great article on his blog about Silicon Valley: Why Silicon Valley Works. This isn’t an argument against the article – Silicon Valley DOES work. As he points out, Silicon Valley makes it possible for startups — whose natural inclination is to die — to, in fact, “cheat death.” “Silicon Valley works because there is such a high density of people working on startups and they are…


Could Dallas Shape the Future of Fashion Technology?

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Unbeknownst to many, the fashion technology industry has been around for a long time. The use of technology to acquire fashion items (i.e. via the internet) has been around since the 1990s. In the past, funding and press have centered around fashion technology companies in the e-commerce space: Gilt Groupe, who received $236 million in 6 rounds of funding between 2007-2011, and will have an initial public offering before the end…


4 Lessons I Learned From Selling My Company: The Importance of Teamwork

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Earlier this year, I was kept up countless sweat-drenching nights facing one of the most important decisions of my life – the type of decision that would impact my future, as well as the future of those who depended on me, my family. Blue Track Media was MY baby, my first company. I took all the risk of starting it from nothing and gave up a significant part of my…


LAUNCH DFW’s Favorite Songs About Tech

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Whether you’re into 80’s punk or EDM, there’s a lot of great music out there. I consider myself to have a pretty broad range of musical interests, and it occurred to me the other day that there are a good number of songs (across all genres) that mention technology. It makes sense — we are all tech users, in some capacity. So singing about it is only natural. Let’s get on…


Some Guidelines for Your Online Presence

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I get to talk to some really great startups, y’all. We have so many generous, creative and seriously intelligent entrepreneurs in our community, and you work hard. Entrepreneurs also work a lot. And when you’re trying to accomplish everything under the sun, it’s a little hard to focus. Especially when it comes to marketing what you’re actually doing. Here are a few guidelines that I’d like to throw out there, and I look…