Dallas to host tech-driven annual conference aimed at cultural marketing and innovation
The Culture Marketing Council: The Voice of Hispanic Marketing (CMC) announced its 2019 Annual Conference will take place at the Statler Hotel in downtown Dallas June 11-12, 2019. As part of its commitment to boost local presence and expand its audience, the CMC has held its conferences in key markets including Miami, Chicago and Los Angeles, where markets with significant Hispanic population continue to rise.
Founded in 1996 as the Association of Hispanic Advertising Agencies, the Culture Marketing Council: The Voice of Hispanic Marketing is the national trade organization of all marketing, communications and media firms with trusted Hispanic expertise.
The CMC Annual Conference is known for its powerful agenda that helps marketers navigate our diverse, hyper-digital mainstream America while taking a proactive approach to cultural marketing innovation. Co-chaired by Isaac Mizrahi, chair of CMC and co-president/COO of Alma, and Ciro Sarmiento, president of Círculo Creativo and chief creative officer of Dieste, the 2019 Annual Conference will not only leverage the many marketing experts and brand innovators that Texas boasts but it will bring the highest-caliber speakers to tackle controversy, economics, behavior, cultural insights, digital, mobile, grassroots, public relations all through the lens of culture.
“I am thrilled to co-chair the 2019 CMC Annual Conference along with Isaac,” said Sarmiento. “We have a dynamic planning team consisting of Sarah Carberry, head of sales & operations for Google, Jorge A. Plasencia, co-founder, chairman & CEO of Republica Havas, Audrey Ponzio Rodriguez, founder & CEO of APC Collective and Aldo Quevedo, principal & creative director at Richards/Lerma. We are committed to making this conference the marketing event of the year, whether you are new or an industry veteran!”
This year, attendees can expect C-suite executives and top leaders from agencies and top brands, headliners in entertainment and journalism, creatives, trendsetters, influencers, futurists—all who bring a critical expertise in cultural marketing. The 2019 agenda will be compacted into two powerful days to allow for greater attendance from marketers all across the country.
“This is the pre-eminent marketing conference where brands, marketing associations, media and agencies converge to gather the latest intelligence and innovative strategies needed to grow and connect meaningfully with the multicultural American mainstream,” added Mizrahi.