Now that ALL OF US are online now, it’s becoming crucial to maintain your online presence — to know what information you’re putting out there and just how private that information is. First impressions – especially online impressions – can speak volumes.
Mark Cuban (Dallas entrepreneur and Shark Tank celebrity) is especially passionate about the idea of controlling your digital footprint. When UNT computer science student, Jesse Stauffer, reached out to Cuban about his idea for an app that would limit the permanence of your social media posts, he didn’t expect a response.
But he did hear back from Cuban, and from there they started the discussion about making the app a reality.
The Xpire app integrates with Twitter (and with Facebook here shortly), and will remove up to 3,200 of your old tweets. The app also allows you to store ALL of your future tweets, and will set a timer for your tweets, giving you control over how long you want your rant about breakfast pastries to stay public.
“I started thinking about graduation, and how my classmates were going to be entering the world of employment after graduation,” says Stauffer. “There are concerns about any questionable posts from parties that might still be visible, even though the posts were from several years ago. We want to give users control over the information that’s out there.”
The app is currently available for iOS users, and Jesse is planning for more updates to Xpire in the near future.
“A lot of what we’re posting on social media is cool to see in the moment, but it’s not always going to be relevant. We’re addressing the issue of private information being permanently available, and are excited that Xpire helps resolve those issues,” said Stauffer.