FoodFumble Wants to Save You From Eating at Bad Restaurants

FoodFumble is a local startup with a mobile app to help restaurant goes avoid places with low health ratings. We caught up with the team to learn more!

What’s the 1-sentence elevator pitch for FoodFumble?

Don’t fall victim while dining out, use FoodFumble!

What do you do and who are your customers?

FoodFumble2 2014-02-06 10-21-23FoodFumble gives Android and iOS users direct access to Health Department inspection results for North Texas and Oklahoma. Users can see nearby inspection results, search for a specific establishment, and track their favorites. FoodFumble is 100% free with no ads to end users. New cities and counties are being added weekly. The goal of FoodFumble is to help consumers make healthier and safer dining choices.

FoodFumble has been in discussions with multiple content providers in relation to adding supplemental information to their business/service; an API for B2B is being planned for Q4 2014.

Who are the founders, what are their backgrounds and why are they passionate about this company?

Noel Geren, a self-proclaimed Gastronomist, created FoodFumble after falling victim to one too many food borne illnesses. Having a background in business, software architecture, big data, and analytics, an aggregation engine like FoodFumble brings a unique set of challenges on both the engineering side, as well as the biz-dev side. Besides FoodFumble, Geren is the founder of ZoomRank, an SEO analytics (and big data) company. Prior to ZoomRank, Geren was a founding member of an HR technology company that was acquired by First Advantage.

What major milestones have you reached and what are your plans for this year?

We’ve taken an aggressive approach at building our network of contacts with county and state health departments. Through our new relationships, we’ve been able to obtain data that isn’t easily accessible by the public. Our goal is to implement a new city or county every week, and support a majority of US cities by the end of 2014. With our initial launch in November 2013, FoodFumble received press from both the Dallas Observer and KTEN news:

In Q3 of 2014, FoodFumble will begin posting failed inspection scores to their Twitter and Facebook page for major restaurant franchises. As part of our future roadmap, reports, knowledge graphs, and infographics surrounding the aggregated data will be published.

How can people learn more or engage with you?

Stay up to date with us by visiting our site, or by following us on Twitter @foodfumble. You can always email us at

Bradley Joyce

Bradley is the founder of LAUNCH DFW and an avid proponent/supporter of the DFW Startup Community. Bradley is also the founder of Skyrise, a community, communications and concierge platform for commercial office buildings.