Uber Serves up a Sweet Deal

Uber summons up an elite of ice cream trucks as a global promotional stunt.

Uber, a multinational transportation service and mobile app will provide a unique feature for a one day only promotion. Tomorrow, Friday July 19, users can request an ice cream truck to their location with just a few taps of a mobile phone screen.

33 cities around the world will be participating from 11 am to 6 pm in their respective time zones with anticipated high demand. Each Dallas user will be provided with 5 treats for $25 charged straight to their Uber accounts.

As part of the promotion, Uber encourages a social media frenzy with the respective hashtag #UberIcecream. New members can enjoy a discount of $20 off their first ride by entering the promotional code: ICECREAM.

To sign up for an Uber account or to find out more information, visit uber.com/go/icecream.

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Jenna Clark

Jenna is an avid explorer and supporter of the DFW startup community. In addition to LAUNCH DFW, she works and volunteers for startup events around the city.