rewardRKT wins rewardStyle Hackathon

This past weekend Dallas startup rewardStyle hosted their first hackathon event.

rewardStyle, a platform that helps fashion/style bloggers monetize their content, recently launched their developer API and the hackathon was an opportunity to not only foster usage of the API, but also connect some of the top entrepreneurial talent in the metroplex.

After 2.5 days of intense design and development the hackathon judges, which included rewardStyle co-founders Amber Venz and Baxter Box, CTO Forrest Jordan and investor Bernay Box, awarded 1st place to rewardRKT, a web application offering optimized social sharing to fashion publishers.

rewardRKT, who’s team consisted of Bradley Joyce and Rocco Stanzione (founders of Socialyzer), focused on integrating the rewardStyle products API to allow a publisher to pull rewardStyle products into the application and quickly share them out to Twitter and Facebook. They also tied in the Socialyzer API to automatically optimize the posts and schedule/post them for the time when they would receive the most clicks.

rewardRKT - Social Sharing for Fashion Bloggers 2013-04-11 16-46-33The combination of functioning website and immediate applications to rewardStyle’s core business won over the judges.

“We can easily see how this would be immediately useful to our publishers,” said Venz, “we look forward to seeing it progress.”

Joyce was equally bullish. “Rocco and I were super pumped to win. We put in a ton of hours to build out a fully functioning application and I think the judges recognized that effort. What’s really exciting though is the potential this application of our Socialyzer technology has to make an impact on revenue for both publishers and rewardStyle.”

Aside from winning some cash and legal consulting, the rewardRKT team will present their winning entry at the upcoming rewardStyle conference on April 20th.

2nd place went to team Trendly, an iPhone app for creating polls around certain outfits or products. Rounding out the top 3 was team Thready , also with a mobile app that allowed you to take a photo of yourself and quickly send it to friends for feedback on whether you’re ready to go out or not. Thready also won the award for Best Design.

Overall, 5 teams entered the competition and over 50 people participated in the weekend, making it a great success.